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Monday, October 12, 2026
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I Am the Master of the Common Cold – and I'm Able to Share with You Ways to Prevent It

At this point last year, I found myself filming a television show with three singers. Present were a rapper of Ghanaian heritage, a big pop star, plus a renowned mezzo-soprano. The coldest season was upon us. Just the night prior, I celebrated a close friend's milestone birthday, crammed into the function room of a pub in a Surrey location. The festivities were fun, yet now, to break the silence, I questioned how it was possible to avoid catching a cold with many partygoers were players in a symphony of coughs, sneezes, snuffles and nose-blows. By the way, why do certain individuals blow their noses so loudly, and some do not? A topic for future discussion.

The Response by the Trio

At mention of my night out, these three musicians in the TV green room took two actions. First, they shrunk away from me slightly. Secondly, they engaged in a feverishly enthusiastic discussion regarding ways to stay cold-free which naturally enough given their line of work was a major concern for them. I get that, but I'm also deeply invested – I must avoid colds at all costs as my symptoms are harsher than most. There's no doctor's note to prove it, but I firmly believe it. My illnesses drag on. My nasal passages are more congested, my throat feels rougher, my coughing fits are louder, barkier and apparently endless. My relatives, alert to the initial throat noises that signal an oncoming cold, often shoo me away or leave themselves. When I worked as a sports broadcaster, my teammates behind the scenes learned to recognize the signals. “Earpieces out!” the producer would yell to his team before I deafened them all, blowing the wiring in their headphones.

Handling Blocked Noses

Regarding my nasal issues, don’t start me. Sprays, drops, including the intense vapor from heated brandy my mum prescribes … they all work for a while before giving up. It's hard to find something more pathetic as a Midlands dialect uttered with blocked nasal passages. That is, it's somewhat nasal on a good day. On the plus side, it draws pity, which isn't ideal. In my first year away at university, away from my mum and her medicinal brandy, the cleaner in our halls of residence felt sorry for me. “I’ve got just the thing for that, you dear. I’ll be back in a minute.” She was very lovely, very Irish, and adamant that I consume the uncooked, peeled onion she offered me in bed. She observed me eating it. Kind soul. Didn’t achieve anything, I’m afraid, except for upsetting my stomach and leaving my breath foul.

The Singer’s Cold Avoidance Regime

So no, I despise catching colds and firmly believe avoiding is superior to treating which onion-based or otherwise, are ineffective. I listened intently along with the rapper and the pop star when the mezzo-soprano walked us through her cold avoidance regime. Due to upcoming holiday performances, she approached it with great diligence. She directed us to sanitize hands regularly throughout the winter from what I gathered plus, extra steps were needed for social events and gatherings. Ahead of any such engagement, she advised several sprays of a nasal spray through the nasal passages – even if healthy. Extreme. I like it. And, listen to this, she required a repeat application post-event with more spray of the product.

What Happened Next

I was in. And I must admit I snuffled not once all last winter. There were drawbacks: the countless bottles of First Defence I bought, mislaid, bought again, rediscovered, etc. And the disappointing instant you realise you’ve sat on the little vessel of hand gel stored in your pocket and it's oozing out. Still, a small cost for the benefit. With winter returning, I'm stocked up with the mezzo-soprano’s recommended ordnance. I'm set for the fight.

The writer

Lisa Butler

A tech enthusiast and business strategist passionate about Nordic innovation and digital transformation.

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